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18 years in the NFL with the Minnesota Vikings and New York Giants. Three Super Bowl appearances. 3,686 completions, 6,467 pass attempts, 342 touchdowns, 47,003 yards passing, and 3,674 yards rushing — all NFL records. A Hall of Fame induction in 1986. Monday Night Football. “That’s Incredible.”

Those are some of the things that might come to your mind when you hear the name Fran Tarkenton. But if you ask him, he’ll give you a different answer. “I’m an entrepreneur, first and always,” he says.

Over 50 years in business, Tarkenton has built more than 20 successful companies, all from the ground up. And today, 74 years old, he remains as active and involved as ever, running multiple companies out of his office in Atlanta, Georgia, including GoSmallBiz.com, Tarkenton Financial and SmallBizClub.com.

Even during his football career, Tarkenton was building businesses. Drafted in 1961 by the Vikings, his first salary was $12,500. “Being an NFL quarterback in those days didn’t make you an instant millionaire,” he says. “So I went to work in the offseason.”Tarkenton_Companies_Fran_Tarkenton

For the first few years of his career, Tarkenton spent the offseason learning about businesses from the inside. One year it was with Wilson Truck Systems, in Sioux Falls, South Dakota. Then it was a sales job at a printing company. Another

year it was in New York, working with the Coca-Cola Company’s advertising agency, McCann Erickson. “All of these experiences set the foundation for me to go out and really be an entrepreneur, and understand how to bring value to my customers,” Tarkenton says.

But success did not come right away. His first company, Learning Foundations, helped people who had a hard time with reading, writing, and English. But the financial side never worked. It was followed by a similar company called Direct Education. Again, it didn’t work. “After that, I guess I should have known that I couldn’t get the educational parts to work,” Tarkenton says with a wry smile.

Failure, however, never stopped him, and the lessons from those early experiences led to a string of successes in all different kinds of businesses from organizational psychology to technology. Along the way, he was mentored by Sam Walton, served on the first board of directors for Coca-Cola Enterprises, and built his largest company in a partnership with IBM. “A lot of people say to do what you love, but that’s never been me,” says Tarkenton. “I’ve found that I can enjoy anything if I’m providing value to other people. So I don’t limit myself to doing what I love; I love whatever I do.”

Fran Tarkenton October 27th, 2015 efox


Category: Small business

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